This week’s episode is based on a conversation I saw recently on LinkedIn that started with the statement: “Recession-proof your business is BS”.
Over the last few weeks ‘Recession-proof your business’ has become the new hyper-inflated promise touted by formula-flogging ‘coaches’. It’s the Covid-crisis equivalent of ‘six-figures in 30-days’ that has been pedalled over the last few years (can you tell I’m not a fan).
In this episode I explore:
- What you CAN do to protect (not proof) your business from an oncoming recession
- Why one-size-fits-all formulas usually fail
- The most overlooked cause of risk in any business
- And the huge risk we nearly overlooked when scaling at my employed position.
Risk (and its successful management) is one of the Six Elements that makes up a Seven Figure Consulting Business, and I’ve dedicated a whole section to it in my new video resource – The Six Elements Of A Seven Figure Business video series.