Recently, I did a small survey of my email subscribers asking ‘what are the topics you would most like to hear more content about’. The most popular response was – how to attract higher value clients to your business.
Once you really get your head around attracting these clients – your business will never quite look the same again.
And it’s something that, as women, I think needs to be said. This is a drum that I want to keep on banging on this podcast because it is so important for women to raise their ambitions, and not opt for the small and safe path forward.
In this episode we discuss:
- The question you should be asking yourself, instead of: “what am I allowed to charge”.
- How to have those hard pricing conversations with clients (new and existing).
- What needs to change about your business before you change your pricing.
- Why saying ‘no’ to current clients is often the best place to start.