Are You Making Decisions from a Place Of Strategic Stability?
This was originally posted on my Seven Figure Consultant LinkedIn Newsletter. Subscribe today to get insights about how women are building powerful and impactful consulting businesses.
What do you want to have achieved in your consulting business in 90 days’ time? What about a year from now?
We often change course in our business for two reasons. Firstly, because we discover some new information, for example, the product we thought would be a great fit is not what the client wants, or something happens in your industry that means the assumptions you made at the point of making the decision no longer apply. There might be a one-off event like a terrorist attack or a stock market tumble, whatever it is, it’s unpredictable and it goes against the original assumptions of what the landscape would be.
The second reason we change course – and this is the one to be more wary of – is that we just get really freaked out and do the business equivalent of going and hiding under the bed.
We change direction, we shrink things down, we stop selling high ticket and go for low ticket instead. We court the wrong clients or go back to the clients we already decided we didn’t want to work with.
Whatever progress we might have made, we unravel it because what feels familiar feels safer than what feels unfamiliar.
When you make decisions from a place of strategic stability, you are fixed on your big picture vision and plan for the year or the quarter, and everything gets decided according to those priorities. For example, you are fixed on a particular package or product that you want to sell, and you have your strategy all mapped out.
In project management, the parameters of the project are fixed. If you want to change them, you have to go through a change management protocol because if you keep changing the scope of a project you can’t move forward. The whole thing about project management is that the key goal is you complete the project to time and within budget. If you keep changing the parameters or changing course during the project process you can’t complete on time and you very likely won’t complete on budget either.
The same is true in business. You need a goal in place and a plan to work towards it. Make decisions based on that, stay focused on your vision, and you will make progress.
Let me know, what do you want to have achieved in three months’ time?
Free Report – The Six Elements of a Seven Figure Consulting Business
I’ve created a free PDF report called The Six Elements of a Seven Figure Business. It’s my most popular free resource and in it I outline the 6 areas of unscaled businesses that need to change in order to move past being ‘booked up and burned out’ and shifting into that higher gear that gets you cruising again.
It’s the framework that helps consultant women like you find their feet and get back to leading the business, rather than being buried in client work and back-end business operations.
Thanks for reading! I’d love to hear your feedback and future topics you’d like me to feature. You may also enjoy The Seven Figure Consultant Podcast, the show that takes you from booked up and burned out in your consulting business to THRIVING as the CEO of your 7 figure enterprise.