How To Attract Higher Level Clients to Your Corporate Consulting Services (And It Probably Isn’t What You’d Expect)
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Want to know how to take your consulting business to seven figures?
You might not want to hear this, but it involves a drastic change in your pricing.
Think of your standard 5-10K contract.
This might take you to six-figures without breaking too much of a sweat, but to get past that to seven-figures would mean 100-200 clients.
Who on earth has the capacity to deliver that in any meaningful way?
And the sales conversations? Imagine how many sales conversations you’d need to have to reach that many clients.
Even if you’ve already got a team, you couldn’t land and serve that many clients in a year. You’d need to build a team the size of an army and pay them next to nothing to make any profit, and we both know that’s not a viable long-term business model.
So you need to re-imagine your work contracts.
What would it look like if your standard contract was worth 100K?
How about 250-500K?
Purely in terms of the effort and time you put into sales, let alone delivery, can you see how much more efficient in every sense it is to shoot for fewer, higher-value contracts?
If you’re a woman reading this, I can imagine the doubt that just surfaced as you considered setting your prices that high.
“What would I have to deliver to be worth that much?”
I know so many women who are chronic over-deliverers.
So every time they increase their prices, they add a ton of extra components to their services so the client will be confident they are getting the best value possible.
But here’s the thing you need to understand first.
This isn’t the way to attract high value clients.
When you increase your prices, you actually also want to OFFER LESS.
It’s shocking isn’t it.
Clients who want more and more from you because they are paying you more, are not the high value clients you want to attract.
You want to start shifting your offering so that it appeals to the companies who are looking to work with the best in the field, not the ones who just want a cheap solution at the lowest level of commitment possible.
We need to get your offer to the point where you are pricing your time at the highest possible price point – because that’s where you really start to see the true value of your input to your clients and their companies.
So I want you to ask yourself – are you the best in your field at the moment?
Do you know who else is out there and what they offer in relation to you?
Do you know who your target ideal clients are at the moment?
Who will they hire if not you, and what will it take for you to help them meet their corporate objectives?
It’s an exciting step to take in your business isn’t it – but it is also incredibly intimidating to start to uplevel in this way.
And I’d love to encourage you to get curious about what it would be like to start working at a higher level in your business.
If shifting from 5K to 500K is just too much as a first step here, what would it look like for you to take the next step in your business?
Take some time to really figure this out, and get a basic model mapped out for what you are looking for from your higher value clients.
Then you need to match that up with clients who are looking for someone who is delivering on the scale you are looking to work at.
How it would feel to start bringing in contracts 10 times the size you do currently?
And I’d love to hear from you – how do you feel at the thought of uplevelling your business in this way? Excited? Overwhelmed? Exhilarated?
What’s stopping you from setting out on this road today?
If you’re serious about scaling your consulting business from six to seven figures, make sure you download my free PDF report below.
Free Report – The Six Elements of a Seven Figure Consulting Business
I’ve created a free PDF report called The Six Elements of a Seven Figure Business. It’s my most popular free resource and in it I outline the 6 areas of unscaled businesses that need to change in order to move past being ‘booked up and burned out’ and shifting into that higher gear that gets you cruising again.
It’s the framework that helps consultant women like you find their feet and get back to leading the business, rather than being buried in client work and back-end business operations.
Thanks for reading! I’d love to hear your feedback and future topics you’d like me to feature.